Blog | The Lifestyle Edit

Why Strategic Planning Is the Key to Sustainable Business Growth

How to work smarter, not harder, by focusing on the right things — and why strategic planning is the path to more freedom and results

5 Essential Steps Entrepreneurs Must Take to Build a Life-First Business and Achieve Sustainable Growth

Discover the core shifts that help business owners reclaim time and energy while growing their businesses sustainably

How to Build a Sales Funnel That Converts Cold Audiences (Even If They’ve Never Heard of You)

Discover how to design a sales funnel that turns cold traffic into paying customers—even if they’ve never encountered your brand before

From Cash Injections to Sustainable Scaling: Shifting Your Focus for Long-Term Growth

Discover how to shift from short-term cash injections to building a business model that scales sustainably over time

Launching Without Sales Events? Here’s What You’re Missing

Discover why sales events are crucial to selling digital products and how they can dramatically improve your conversions.

The Real Cost of Building a Digital Product: Time, Money, and Focus

Discover the hidden costs of building a digital product and how to manage your resources wisely for long-term success.

Building a Digital Product? Here’s Why Copywriting Is More Important Than You Think

Creating a digital product is just the start—discover why mastering copywriting is key to getting it into the hands of the right people

What to Include in a Year-End Review for Your Business (And How to Set Yourself Up for Success in the New Year)

With many people reviewing their business at the end of the year, a post outlining what to assess (financials, systems, client satisfaction, etc.) can be valuable to those trying to understand where they stand and

Why I Run My Business Differently—and How You Can Too

Redefining success with a life-first approach, setting clear boundaries, and building a business that supports what matters most.

Behind the Curtain: Our Website Refresh and a Bold New Direction

Discover the journey behind our summer project, the bigger shift towards sustainable growth, and how it all ties into building a business off social media.

How to Attract More High-Ticket Clients (Without Feeling Like You Have to Hustle 24/7)

Attracting high-ticket clients isn’t about working harder—it’s about strategic alignment, clear messaging, and delivering real value. Here’s how to bring in premium clients while staying true to your business vision.

How to Set Client Boundaries Without Compromising Relationships

Setting boundaries doesn’t mean neglecting your clients; it’s about managing expectations and communicating clearly.

BRAND NEW FREE MASTERCLASS

Achieve Consistent, Sustainable Income with a Freedom-Focused Strategy—Without Overwhelm or Burnout

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Insights to help you grow your business the smart way – and give you the space to enjoy the life you’re working so hard to create