Ready to Create Scalable, Sustainable Income Without Burnout?

LIFE-FIRST BUSINESS IS REOPENING SOON

Join the waitlist for early access and exclusive bonuses during the next enrollment.

Applications for private coaching with Naomi in 2025 are officially open!

What Restarting My Business Taught Me About Scaling with Ease and Alignment

Discover the pivotal lessons that transformed my business from draining and chaotic to streamlined and profitable. These insights reveal the strategies that make the difference between burnout and sustainable growth—so you can scale with clarity, flow, and purpose.

Life-First Business teaches the fundamental strategies you will use every single day in your business – the strategies that, when missed, can make it that much harder to grow and scale sustainably over time.

And I share that, because it’s something I’ve had to learn intimately.

It took me hitting my first 7 figure year to realize just how much was missing in the foundations of my business and in the way that I had things set up, that was contributing to how heavy and draining everything felt.

My problem was that I knew how to market and sell things.

And the reason why that was so problematic was because it allowed me to get the dopamine hit of seeing our numbers climb, while avoiding tackling just how much the way I was working was costing me, and steering me further away from how I truly wanted to feel and operate.

One thing I had done, though, was make tweaks to my high ticket offers to make those light and easy to run, which is what allowed me to scale them into a $400k + revenue stream each year. The lessons I deepened during that whole process is what I now teach inside the Foundations section of Life-First Business.

So when I made the pledge to reimagine my business, it really came from this place of wanting to feel solid.

  • I wanted to streamline and tighten things up.
  • I wanted to ruthlessly cut the fat and look for areas I could get more precise with and go deeper with.
  • I wanted to sharpen any skills I missed along the way and put the necessary systems in place to make sure I could scale again – but this time, in a way that worked for me holistically, not just financially.

Again, it wasn’t so much about starting over – it was about becoming solid.

I can confidently say that I wouldn’t have the mental headspace or the spaciousness and calmness that I have now, had it not been for having the courage to take a few backs financially, get my ducks in a row and plug those gaps.

Sure, it wasn’t all sunshine and roses but every second was worth it to be sitting where I am right now two years later.

All of the intricacies I learned from going back and redoing things allowed me to completely overhaul the Life-First Business curriculum with those nuances in mind to thoughtfully guide you along the process in far less time (and overwhelm) than it took me.

How you spend your time matters.

And when you spend it with us inside Life-First Business, you’ll make money faster.

But more than that, you’ll make it better than you’ve made it so far: with less overwhelm, confusion, shiny penny syndrome and stress; and more clarity, flow and alignment with what you envisaged for your life when you became an entrepreneur.

In LFB, you will learn:

  • How to create a simple high ticket offer that’s easy to deliver, easy to articulate, delivers on the promise and that you know how to sell and create high demand for.
  • How to get behind your offers so you can stay convicted and proactive for long enough to become known for them and learn how to sell it to your people in a way that sustains demand long-term.
  • Core marketing skills and rhythms that you can do in a few hours a week that actually drive sales, rather than keeping you busy on the content hamster wheel
  • Strategies to convert more sales using copy rather than your time, through our conversion copywriting frameworks.
  • Sales skills to sell out your launches and create demand for future launches to make selling easier and more profitable each time
  • Sales events that do the selling for you in a leveraged and automated way
  • Scalable offers that turn your processes and methodologies into something you sell at scale to serve more people without trading more of your time
  • Advanced self-coaching
  • Troubleshooting and data analysis to improve your sales and marketing
  • Strategic planning to produce greater outcomes from less working hours (the process I use to work just three days a week and never on weekends, evenings or while my kids are off)
  • Email marketing, sales sequences and funnels to generate consistent sales from your dialled-in messaging
  • Upsells, crossells, order bumps, tripwires and backend offers to increase your profitability

Strategy matters.

Systems matter.

They are the difference between smoothly sailing to higher income levels and sustaining it, versus struggling to grow or working hard to get further at the detriment to what matters most.

There is so much value and growth you can create without actually working harder, just by strategically crafting your offers and customer journey and the words that you use in your content and messaging.

This is the stuff that makes your work life easier at every stage.

If you were to ask any of my students what they are working on to get to their next level, they know.

They’re clear on exact steps and projects to get there.

Why?

Because they have the process laid out for them step-by-step inside the program, and I’m there coaching them through it all.

Of course you can do it alone.

But this one single investment has the potential to make your whole life easier.

The income you want. Exactly the way you want it.

Having support makes a difference.

Get yours inside Life-First Business.

Join the waitlist today, and next week, you’ll get access to an exclusive opportunity I won’t be offering again. If you join afterwards, you’ll miss it.

Click here to join the waitlist.

Naomi

TL;DR – Next week, I’m offering a one-time special opportunity for anyone on the LFB waitlist. If you’ve been thinking about joining us inside, make sure to click here to join the waitlist now so you don’t miss it.

The Lifestyle Edit | Start, Grow And Scale An Online Business

Hi, I'm Naomi Powell

I’m Naomi, founder of The Lifestyle Edit. My mission? To empower entrepreneurs to build profitable, purpose-driven businesses on their own terms. I believe in creating freedom and fulfillment, without burnout.

The Lifestyle Edit | Start, Grow And Scale An Online Business

The ONE Key Content Secret Stopping You From Selling Out Your High Ticket Offers

If you’ve been struggling to sell your high ticket offers on social media, this is the missing piece where you’ll discover my proven content strategy, along with examples to this in action

Did you know I have a private podcast?

The Lifestyle Edit | Start, Grow And Scale An Online Business

Every Tool And Resource Powering My 7-Figure Business

I’ve scaled my business to 7 figures with a tiny 2-person team, serving our students well while keeping our profit margins high.

 FREE MASTERCLASS 

How to create sustainable high cash months that put your lifestyle and life first in your coaching or online business

Three things stopping coaches from achieving this – and a step-by-step guide to what you need to do instead to focus on what truly matters.

Learn how to create offers that feel easeful to deliver and easy to sell, and scale your business by doing less while achieving more.

Do you want to make more sales in your coaching or service based business?

The only thing you stand to lose is the constant stress and unpredictability of an unstable income stream. Take the plunge and dive into “Scale Your Sales” to achieve a sustainable, profitable, and enjoyable business.